Difference between Commercial Monitors & TVs
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Differences between Commercial Monitor & Regular TV

Standard Commercial Model Standard Consumer Model
Warranty Length 3 years Typically 90 days with commercial use
Rated Usage min. 16 hours - 7 days Recommended 8 hours
Typical Bezel Ultra-thin
9-10.5mm
12-15mm
Inputs & Outputs HDMI, Component, Composite, USB 2.0,D-SUB, DVI-D,SD card slot, Stereo mini-jack output HDMI, Component, Composite, USB
Internal Storage 8GB none
Built-in Wi-Fi & Signage Software Yes -
Landscape or Portrait Yes -
Mobile Access Yes -
Temperature Sensor Yes -
Built-in Clock & Timer Shutdown Yes -

Biggest Differences: Warranty Coverage & Hardware Components

When purchasing anything, for either home or business, the manufacturer warranty undoubtedly plays a major factor in your purchasing decision. Making sure your purchase is working well and will be covered if there happens to be a manufacturer defect is a smart way to ensure a good return on investment. If you are thinking of simply going down to a big box retailer, buying the on sale 40" LCD TV and putting it up on your wall at your restaurant, here's one important thing to consider: most manufacturers limit their warranty to just 90 days if used in a commercial environment. That's quite a bit less than the 1-year warranty that the salesman will speak about. The warranty is limited to 90 days because TV manufacturers know they use different components that won't hold up to regular use for the long hours that businesses require. That's where the commercial monitor comes in as your only true choice. Almost every model comes with a minimum 3 year warranty that includes use in retail stores, restaurants, and any commercial use setting. Along with a better warranty, there are also more robust components used in the build of the monitors.

 

One of the key differences between standard monitors & digital signage screens is the actual internal hardware. Whilst the actual screens themselves are generally the same, the interior components (such as capacitors & wiring) are more heavy duty, allowing for longer on-time during use. Most consumer models recommend a rest period after 8 hours of use to prevent overheating of these same components. If you were to feel the television during use, you'll likely notice it starting to warm after a period of time. The heavier duty components minimise this effect, as does the overall construction of the chassis, allowing more air to circulate for cooling. Most digital signage screens are meant to be used for AT LEAST 16 hours a day, 7 days a week, effectively doubling up on a standard set. Thinner bezels are also used for a sleeker look that also help with the ventilation when compared to standard models. Everything about commercial monitors has been designed with use in public areas in mind, ensuring stronger materials (including super clear coating as protection) are used for longer lasting use than standard models.

Digital Signage Software

As described above, you have many choices when it comes to digital signage software, but using one with remote access is your likely best bet. One such version of this is magicinfo, making it easy for anyone to create a professional looking presentation without having to hire an outside team. There are different ways to create content as well so you can work with what you are most comfortable with. Content can be downloaded to the screen (with 8GB of internal storage available) and then you can create a presentation with the television remote. There is also a corresponding computer software that make sit easy to create presentations right on your computer, and then have them downloaded to the screen to play. There are heaps of templates to choose from to get you started that can then be configured to meet your specific business.

 

Some of the different features include having different transitions between screens, a popular method for drawing attention of customers. There are of course static screen options as well, perfect for displaying menus in restaurants and cafes, with items easily updated with the push of a button. Different fonts are available to help stylise your presentation to be more in line with how your present your business. Since the screen has a wi-fi connection, you can add widgets showing local weather, news, sport, and more to inform customers as they queue up or walk by your location. Using these types of information are especially useful because you can have them played against a branded background, getting the name of your business in their mind even if they stop because a news story caught their eye or they need to check the time.

The Verdict

As can plainly be seen both in the provided chart and the text above, there is only one choice when choosing a screen for your business. Yes, it might be slightly cheaper to purchase a similar sized screen meant for home use, but in the long run that won't be the case. When running a business you are looking for a good return on investment, and purchasing a screen without protection due to a voided warranty because you are using it in a manner that it hasn't been designed for means you'll have to buy a new one. Between this fact and the inclusion of signage software with many digital signage screens, making the choice should be easy.


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